Project: Website design for a digital marketing agency
Redesign and structural upgrade
At Amplifica Digital, where I work as a Senior UX/UI Designer and coordinate the web development team, I led the complete website redesign to align the agency’s digital presence with its new visual identity — a brand I originally created and whose application was further refined by the design team.
I also developed the previous version of the website, which received small updates over time while keeping the same original structure. The new approach represents a significant step forward in design, functionality and technology.
I also created the name “Amplifica Digital,” reinforcing my involvement from the brand’s conception through the delivery of its digital solutions.
Built in WordPress with Elementor, PHP, HTML, CSS and JavaScript, the website delivers an immersive experience with sophisticated visual effects, fluid animations, SVG graphics and interactive elements, creating dynamic and engaging navigation.
Beyond the visual redesign, the project included a substantial structural upgrade with significant improvements to SEO, performance and responsiveness, ensuring strong performance across devices and browsers.
This work reflects the convergence of design, technology and strategy, representing the agency’s focus on digital marketing and performance.
